We’ve always emphasized the importance of keeping your customers happy, because this will not only mean they’re more likely to show loyalty and refer their friends and family to you, but it also means you get brownie points from eBay or Amazon (if you are selling in those marketplaces). Good reviews also help you rank better in

The e-commerce market is so big that many people figure they can get a small slice of the pie, or else get swallowed by the competition. Start-ups come and go, and that’s basically because many had a “50 percent” attitude toward their online stores. They didn’t do what was needed to make it a success. That’s

Ever-improving technology gives anyone the ability to share, well, just about anything! Social media has been used constantly as a tool for marketing, keeping in touch with friends and family, or just simply sharing whatever happened to your day. In some countries, snapping a “selfie” or “groupie” is just a normal way to start a day.

Everyone knows at this point the massive potential of successful social media integrations with e-commerce. Yet outside of basic content marketing and old fashioned advertising on the Big Three (Facebook, Twitter, and Pinterest), there isn’t a lot of talk about the best practices for combining your SMM with your branding efforts. While there are some efforts

You probably think you know the score when it comes to online shopping, but you have to remember that scammers are usually one step ahead. They come up with something new every time their latest schemes get blown wide open. You have to be vigilant whenever you’re checking out a tempting offer or clicking an