IM Metrics: Tracking Visitors

The first thing to look at is the number of visits you are getting to your website. This metric in itself is not necessarily all that useful, seeing as it doesn’t necessarily provide much information regarding the type of person visiting your site, the way they’re engaging with your content or anything else. What’s more,
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Start Making Better Decisions

With your missions statement, your vision and your goals now more clearly mapped out, the next thing to do is to start following that blueprint to make your goals happen. And this starts by recognizing what will support your goals and what isn’t helping you to get any closer to them. Too many of us work incredibly hard thinking that
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